Information Analysis is the foundation of establishing a basis for communications within an organisation.  It is amazing how many organisations actually fail to communicate, and how many projects fail, simply because they have no coherent basis for the interchange of information.

The establishment of a controlled language about the organisation, by the organisation is therefore essential to the elimination of dissonance within and across its scope.

There is a debate that starts up from time to time between various schools of analysis; "data driven", "process driven", "object oriented".  The difficultly with each is that they assume a business exists that understands itself. Information Analysis is about establishing this basis for communication.

Information analysis begins by understanding those "business objects" that are of interest to the enterprise. These countable nouns, can in many cases be found by looking at the broadest statements that an organization makes about itself. These are made up of the nouns that appear in mission statements, in objectives and in strategy documents. 

By structuring these business objects into a model that shows their semantic relationships the core view the business has of itself is created. It is then these objects, in this structure for which the required data are identified, defined and distributed in the "normalisation" process.  (Many analysists will tell you they have a fully normallized logical model; those are easy, the trick is finding the correct objects to normalising the data against!)

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